Steve was the longest serving founding graduating Master Trainer for The Firewalking Institute before agreeing to join the Firewalking originator, Tolly Burkan at The Firewalking Center.

Steve is the most established UK Firewalking Instructor and he began by helping one of Tolly Burkan and Tony Robbins’ graduates in 1992 to bring Firewalking to the UK and became the leading promoter, helping to host audiences of more than 300 participants, and appearing in You Magazine from The Mail on Sunday. He then went on to promote Tony Robbins, Jim Rohn, Denis Waitley, Sir John Harvey-Jones, Brian Tracy, Zig Ziglar and Steven Covey among others, becoming Tony Robbins’ #1 closer in Europe.


Steve has trained with Tony Robbins, Tolly Burkan, John Grinder, Richard Bandler, Will MacDonald, Cesar Millan, Jay Abraham among others and has constructed his own purpose-built Empowerment and Firewalking Teaching centre whilst teaching leaders in NLP (Neuro Linguistic Processing), empowerment and firewalking across UK, Europe and USA.

In 1995, Steve launched his own Fear Into Power program and was soon established as a thought-leader in personal development. He was invited to appear on UK‘s national news program, ITV‘s News at 10, screened to 18 million viewers.

He mixes his events with empowerment activities, fun, humour, scientific fact-based information, metaphor, NLP, direct and indirect suggestion, and action-based personal improvement. In the US, he is often referred to as the “Simon Cowell” of the personal development world, as he has a reputation for candour and honesty. In the UK, Steve is often called The Catalyst Man, because his conviction that ‘people are awesome’, frequently turns itself into instant action.

Steve has worked within several Corporate Institutions, including the world’s largest temporary Real Estate company, Regus, where he created a turnaround plan that saved the UK business, resulting in a £50 million positive reversal of fortune.

His company, Success Formulae is now engaged with corporations in Europe and the US providing corporate change advice and team empowerment and motivation, as well as providing small business courses to help and develop their knowledge, personal confidence and profit.

His purpose built training facility, The Retreat, in Cambridgeshire, is a 1,500 square foot venue created for the base of the Firewalking Instructor Training course, and for his own firewalk, charity and empowerment events.

Steve worked alongside the Firewalking Institute Research and Education from 2008 to 2014, co-creating the standards for achievement of certification status, and co-authoring the training materials that the Institute uses. He has co-trained and personally trained over 350 new Firewalking Instructors across the world.

He is a certified Master Trainer and has joined The Firewalking Center as a member of the Senior Management Team and Senior Training Team. Steve is an ongoing trainer and advisor in the latest methods and standards for Firewalking Instructors and Master Instructors.

His company, Success Formulae, works with corporations and individuals alike. For more information about working with Steve or The Firewalking Center, he can be contacted through The Firewalking Center, or via his UK Firewalking website